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Margaret River
🇦🇺 Australia · Western Australia (WA)

Margaret River

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📌State
Margaret River is in the south-west of Western Australia (WA), about 270-280 km south of Perth, on the cape that separates the Indian Ocean from the Southern Ocean. It is the heart of a world-famous wine region, known simply as "Margaret River", that combines wineries, world-class surf beaches, limestone caves and karri forests. The region belongs to the Shire of Augusta-Margaret River and is the land of the Wadandi people (the "saltwater people") of the Noongar nation.
📌Best time to visit
The region is great all year round, but each season has something different to offer. The southern summer (December to February) is warm and dry, ideal for beaches and surfing, though it's high season and everything is pricier and busier. Autumn (March to May) brings the grape harvest and mild days, perfect for the wineries. Winter (June to August) is cool and rainy. It's the season for humpback and southern right whales off the coast (June to December), and a good time for the caves and the green forests. Spring (September to November) covers the south of WA in wildflowers. For wine and pleasant weather, March-May and September-November are ideal.
📌Suggested days
With 2 days you can cover the essentials: a couple of wineries with tastings, a cave, Cape Leeuwin Lighthouse and a beach or two. With 3 to 4 days you can add more cellar doors, craft breweries, sections of the Cape to Cape Track, whale watching in season, Busselton and its famous jetty, and the karri forests towards Pemberton. Many travellers do it as a 3-day getaway from Perth or as a stop on a longer trip around the south-west.
📌Getting there
The most practical way is to drive from Perth (about 3 hours via the Forrest Highway and the new Wilman Wadandi Highway, which bypasses Bunbury traffic). There are also daily coaches run by South West Coach Lines (from Elizabeth Quay Busport, via Busselton) and by TransWA. Busselton-Margaret River Regional Airport (BQB) has a few flights, and Perth Airport (PER) is the main international hub.
📌Getting around
The region is large and spread out. Wineries, caves and beaches are scattered across dozens of kilometres of country roads, so your own car or a hire car is the easiest option. Without a car, your best bet is a guided winery and cave tour from town or from Perth, or a chauffeured wine tour. You can walk around Margaret River town, but you'll want wheels for everything else.
📌Language and currency
English; Australian dollar (AUD, A$). Card and contactless payment (phone/card) are accepted almost everywhere. It's worth carrying some cash for producers' stalls and small markets.
💱 AUD exchange rate
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🌤️ Weather in Margaret River
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For many people, Margaret River is the most complete destination in south-western Australia. Within a few kilometres you'll find more than 200 world-class wineries and cellar doors, surf beaches that host pro tour events, limestone caves with ancient stalactites, towering karri forests and a wild coastline where you can see whales. It's a region to take slowly: drive the country roads between the vineyards and leave every tasting with a smile.

Wine is what it's famous for (the region produces just 1% of Australia's wine but around 20% of the country's premium wine), but Margaret River is much more than wineries. This is Wadandi land, home of the "saltwater people" of the Noongar nation, who have lived on this coast for tens of thousands of years and for whom the caves hold deep spiritual meaning. It's also a place for surfers, gourmet producers, cheesemakers, craft brewers and chocolatiers, in a landscape that runs from the Indian Ocean to the inland forests.

This guide covers the best of the region with a practical eye: which wineries and caves to visit, the impressive Cape Leeuwin Lighthouse where two oceans meet, the best beaches and surf spots, when to see whales, how to get there from Perth and how to get around. Ideal for a 2- to 4-day getaway combining good wine, good food, nature and the sea.

📖 History of Margaret River

The Margaret River region is Wadandi Boodja, the Country of the Wadandi people (the "saltwater people") of the Noongar nation. They have lived in the south-west of Western Australia for tens of thousands of years, and the many limestone caves hold deep spiritual value for them. European settlement began with the founding of Augusta in 1830, when the Bussell and Molloy families landed. Alfred Bussell set up the Ellensbrook dairy farm in 1857 and later Wallcliffe. In December 1876, Grace Bussell and Aboriginal stockman Sam Isaacs became famous for rescuing survivors from the steamer Georgette. From the 1870s the region lived off grazing and karri and jarrah logging. Margaret River town was surveyed in 1912 and officially gazetted in 1913. The wine industry only began in the 1960s and 70s, when climate studies showed the area was ideal for premium grapes, and today it is one of the most prestigious wine regions in the world. The full story is on our history page.

Read the full history ↓

🏛️ Margaret River is in Western Australia

Australia's largest state, covering almost a third of the continent: the ancestral land of the Noongar people and dozens of desert nations, colonised from the Swan River Colony in 1829, transformed by Kalgoorlie gold and today a global iron ore powerhouse. Its capital, Perth, is the most isolated major city on the planet.

Read the history of Western Australia →

🗺️ What to see

Tours you can book

If you book from here we earn a commission and you pay no more. Prices and availability come from Civitatis.

1
Wineries and cellar doors (Vasse Felix, Leeuwin Estate, Voyager, Cullen)
The heart of the region: more than 200 wineries, many with tastings and restaurants, among the best in Australia.
Leer más ↓
Margaret River means wine, and touring its cellar doors (tasting rooms) is the star experience. The region is famous for its Bordeaux-style reds (Cabernet Sauvignon) and its whites (Chardonnay and the Sauvignon Blanc-Semillon blend), which have international recognition. Although it produces only about 1% of Australia's wine, it accounts for around 20% of the country's premium wine. The historic, must-visit wineries include Vasse Felix (the region's first, founded in 1967, with tastings and a restaurant), Leeuwin Estate (famous for its Art Series Chardonnay and its open-air summer concerts), Voyager Estate (with Cape-style gardens) and Cullen Wines (a pioneer of biodynamic viticulture). Many cellar doors charge a small tasting fee, usually A$5 to A$15 per person, which is often waived or refunded if you buy a bottle (verified July 2026). It's best to pick 3 or 4 wineries a day so you don't overdo it, pair a tasting with lunch at one that has a restaurant, and, if you're driving, choose a designated driver or join a guided wine tour. Most wineries are concentrated along a corridor between Wilyabrup, Cowaramup and Margaret River town. Getting there: spread along country roads north of and around town; a car or tour is essential. Best time: all year round; the harvest (March-April) has a special charm. Tips: book a table at winery restaurants in high season; don't drive if you plan to taste a lot.
ℹ️ Distance: Wilyabrup-Cowaramup-Margaret River corridor (car or wine tour) · Best time to visit: All year round; harvest March-April · Admission: Tasting: A$5-15 per person, often refundable with a purchase (verified July 2026) · Duration: Half a day to a full day
2
Mammoth Cave
One of the region's great limestone caves, with an audio guide and self-guided access.
Leer más ↓
Beneath the Leeuwin-Naturaliste Ridge that runs along the coast lies a system of hundreds of limestone caves, formed over millions of years. Mammoth Cave is one of the most accessible and visited. You explore it on your own with an audio guide covering both the geology and the natural history of the site, where fossils of extinct megafauna were found (hence the name). The route, mostly along wooden boardwalks, shows stalactites, stalagmites and calcite curtains in lit chambers. For the Wadandi people, the caves on this coast hold deep spiritual meaning (some are considered the passage to the afterlife), so keep this in mind and visit them respectfully. Admission is around A$22-25 per adult (verified July 2026). Nearby are other caves such as Lake Cave (guided tour, with its chamber reflected in water), Jewel Cave (the largest open to visitors, in Augusta) and the free Calgardup and Giants Cave (the latter an adventure cave, with helmet and torch). Getting there: on Caves Road, between Margaret River and Augusta; by car. Best time: all year round; ideal on hot or rainy days. Tips: wear comfortable shoes and bring a light layer (it's cool inside); combine it with Cape Leeuwin Lighthouse and a beach.
ℹ️ Distance: Caves Road, south of Margaret River town (car) · Best time to visit: All year round; ideal on hot or rainy days · Admission: Mammoth Cave approx. A$22-25 per adult (verified July 2026); Calgardup and Giants Cave free · Duration: 1 to 1.5 hours
3
Cape Leeuwin Lighthouse (Augusta)
The tallest lighthouse on mainland Australia, where the Indian and Southern oceans meet.
Leer más ↓
At the south-western tip of the continent, next to Augusta, stands Cape Leeuwin Lighthouse, the tallest on mainland Australia (39 metres) and one of the country's most symbolic spots: according to tradition, this is where the waters of the Indian Ocean and the Southern Ocean meet. It's a place of rough seas, wind and endless horizon. You can explore the grounds and enjoy the views for free, or take the guided tour that climbs the 176 steps to the top of the tower, with 360-degree views over both oceans. The guided tour costs around A$22 per adult, and there are combined tickets with the visitor centre and the nearby calcified waterwheel (verified July 2026). It's also an excellent lookout for whale watching in season (June to December), when humpback and southern right whales pass along the coast. The lighthouse has operated since 1896 and for more than a century guided ships rounding this dangerous cape. Getting there: in Augusta, about 40-45 minutes' drive south of Margaret River. Best time: all year round; June-December for whales. Tips: dress warmly, it's almost always windy; combine it with the Augusta caves (Jewel Cave) and the mouth of the Blackwood River.
ℹ️ Distance: Augusta, about 40-45 min south of Margaret River (car) · Best time to visit: All year round; June-December for whales · Admission: Grounds: free. Tower tour approx. A$22 per adult (verified July 2026) · Duration: 1 to 2 hours
4
Surfing and beaches (Surfers Point, Prevelly, Gnarabup)
World-class waves and spectacular beaches at the mouth of the Margaret River.
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Margaret River is one of the planet's great surf destinations. Its main wave, Main Break (at Surfers Point, Prevelly), is so powerful and consistent that for years it hosted an event on the WSL (World Surf League) world tour. Other legendary spots are North Point in Gracetown and The Box, for experts only. Beginners will find surf schools and gentler waves in the area. Even if you don't surf, the beaches are worth the trip. Gnarabup and Prevelly have white sand and turquoise water and are ideal for swimming in summer, while Surfers Point is a natural amphitheatre for watching the surfers from the cliffs. The whole coast is part of the Cape to Cape Track, a 123 km walking trail linking the Cape Naturaliste and Cape Leeuwin lighthouses, which you can walk in short sections with views over the Indian Ocean. The water is cool (southern current) and the surf is strong, so check the conditions and the flags. Gnarabup has a very popular beachfront café for sunset. Getting there: Prevelly/Gnarabup are about 10 minutes' drive west of town. Best time: summer (December-February) for swimming; all year round for surfing and walking. Tips: watch out for rips; beginners should take lessons; bring a wetsuit if you're going in, the water is cold.
ℹ️ Distance: Prevelly/Gnarabup, 10 min west of town (car) · Best time to visit: Summer for swimming; all year round for surfing · Admission: Free (public beaches) · Duration: Half a day
5
Whale watching (Augusta and the coast)
Humpback and southern right whales off the coast between June and December.
Leer más ↓
Every year between June and December, the south-west coast of Australia becomes one of the most important whale migration routes in the country. Humpback and southern right whales pass Augusta and Margaret River, and from June they tend to gather in Flinders Bay, near Augusta, considered one of the best whale "nurseries" in Western Australia. Whale watching boat trips leave from Augusta early in the season and from Busselton later on, priced at around A$60-90 per adult depending on the operator (verified July 2026). You can also spot them from land, from Cape Leeuwin Lighthouse and several coastal lookouts, especially with binoculars. It's a thrilling experience: watching these giants breach and blow just metres from the boat is one of the region's most memorable moments. Operators keep to minimum distances set by regulation so as not to disturb the animals. Getting there: trips from Augusta harbour (early season) or Busselton (later); lookouts all along the coast. Best time: June to December (humpback peak September-November). Tips: book ahead; bring a warm layer, a cap and sunscreen; sightings are better on calm days.
ℹ️ Distance: Trips from Augusta and Busselton; lookouts all along the coast · Best time to visit: June to December · Admission: Boat trip approx. A$60-90 per adult (verified July 2026); free from land · Duration: 2 to 3 hours (boat trip)
6
Margaret River town and gourmet producers
The base town, with cafés, galleries and a food scene of beer, cheese and chocolate.
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Margaret River town is the natural base for exploring the region and a pleasant destination in itself. Its main street (Bussell Highway) is lined with cafés, restaurants, design shops and art galleries, and there's a producers' market on Saturday mornings (Margaret River Farmers Market), one of the best in WA for trying local produce. Beyond wine, the region is a gourmet pantry: craft breweries such as Cheeky Monkey and Colonial Brewing, the Margaret River Chocolate Company factory (with free tastings), cheesemakers, olive oil and honey producers, and even gin and whisky distilleries. Many of these places offer free or very cheap visits and tastings and are ideal to combine with the wineries. It's also a good place to learn about Wadandi culture on tours led by descendants of the Noongar people, who interpret the landscape, the plants and the connection to Country (Boodja). Getting there: on the Bussell Highway, it's the centre of the region. Best time: the market is on Saturday mornings; everything else, all year round. Tips: use the town as your base; the Margaret River Chocolate Company and the breweries are great with kids or if you don't want to drink only wine.
ℹ️ Distance: Centre of the region, on the Bussell Highway · Best time to visit: All year round; producers' market on Saturday mornings · Admission: Free; free chocolate tasting; beer and cheese pay as you go · Duration: Half a day
7
Ngilgi Cave (Yallingup) and the north of the region
Another great cave and the northern area, with Yallingup, Dunsborough and Cape Naturaliste Lighthouse.
Leer más ↓
At the northern end of the region, near Yallingup, is Ngilgi Cave, one of the oldest caves open to the public in WA and one of the most closely tied to Noongar culture: its name comes from a Dreaming story in which the good spirit Ngilgi defeats the evil spirit Wolgine. The visit combines guided and self-guided sections through chambers of calcite formations, with admission of approximately A$22-27 per adult (verified July 2026). The north of the region is more about beaches and families. Yallingup and Dunsborough have sheltered beaches and calmer water, ideal for snorkelling and swimming. Cape Naturaliste is home to the region's other lighthouse, the northern end of the Cape to Cape Track, with guided tours and whale lookouts. Geographe Bay, between Busselton and Dunsborough, is more sheltered and good for families. Busselton, a little further north, is famous for the Busselton Jetty, the longest timber jetty in the southern hemisphere (almost 2 km), with a train that runs along it and an underwater observatory at the end. Getting there: Yallingup and Dunsborough are about 30-40 minutes north of Margaret River town. Best time: summer for beaches; June-December for whales at Cape Naturaliste. Tips: combine it with the northern wineries (Wilyabrup); the Busselton Jetty is worth a stop.
ℹ️ Distance: Yallingup/Dunsborough, 30-40 min north of Margaret River (car) · Best time to visit: Summer for beaches; June-December for whales · Admission: Ngilgi Cave approx. A$22-27 per adult (verified July 2026); beaches free · Duration: Half a day to a full day
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What nobody tells you

💵 Prices

Tickets

TypePrice
Cata en bodega (cellar door)A$5-15 per person, often refundable with a bottle purchase (verified July 2026)
Mammoth Cave (autoguiada con audio)Approx. A$22-25 per adult (verified July 2026)
Lake Cave / Jewel Cave (guiadas)Approx. A$25-27 per adult each (verified July 2026)
Calgardup Cave y Giants CaveFree self-guided access (Giants requires a helmet and torch) — within a DBCA reserve
Ngilgi Cave (Yallingup)Approx. A$22-27 per adult (verified July 2026)
Faro de Cape Leeuwin — tour a la torreApprox. A$22 per adult; outer grounds free (verified July 2026)
Busselton Jetty (paseo por el muelle)Approx. A$4-5; train and underwater observatory extra (verified July 2026)
Entrada a parques nacionales DBCA (Leeuwin-Naturaliste)A$17 per vehicle per day; concession A$10; motorcycles A$10 (verified July 2026)
🔄 updated monthlyOfficial / reference values · double-check when buying

Activities and tours

ActivityPriceDurationOperator
Guided winery tour (full day with lunch)A$120-190 per person depending on operator (verified July 2026)6 to 8 hoursLocal wine tour operators in Margaret River
Beginner surf lessonA$60-90 per person (verified July 2026)2 hoursPrevelly/Gnarabup surf schools
Whale watching boat trip (in season)A$60-90 per adult (verified July 2026)2 to 3 hoursAugusta and Busselton operators
Wadandi/Noongar culture tour (Country walk)A$70-120 per person depending on operator (verified July 2026)2 to 3 hoursGuides descended from the Wadandi people
Full-day trip to Margaret River from PerthA$150-230 per person (caves, wine and lighthouse; verified July 2026)12 to 13 hoursPerth agencies
🔄 updated monthlyOfficial / reference values · double-check when buying

🚌 How to get there and distances

Getting around

Your own car or a rental (the essential option)
DurationVariable
Price
Rental approx. A$50-90 per day depending on category (indicative, July 2026)
Notes
The region is spread out: wineries, caves and beaches are scattered across dozens of kilometres of country roads. A car is practically essential if you want to get around freely; without one, you depend on guided tours. Google Maps works well for navigating the whole area.
How to pay for public transport in WA (background)
Price"Go Anywhere" fare A$3,50 per trip (from January 2026)
Notes
In Western Australia, public transport is run by Transperth (in Perth and surrounding areas) with the SmartRider card. Since December 2025 you can also pay with a contactless bank card or phone (Visa/Mastercard), and since January 2026 a single "Go Anywhere" fare of A$3,50 per trip applies. Contactless payment has already reached regional towns such as Busselton (source: WA Government / Transperth, verified July 2026). Even so, public transport within the Margaret River region is limited and is no substitute for a car or tours.
Wine tours and chauffeured tours
PriceA$120-190 per person for a full day (verified July 2026)
DurationHalf day to full day
Notes
The best option if you want to taste wine without driving. Tours leave from the town of Margaret River or from Busselton/Dunsborough, and there are also full-day trips from Perth.
On foot around the town of Margaret River
Free
DurationVariable
Notes
You can explore the town (Bussell Highway) on foot: cafés, shops, galleries and the farmers' market. For everything else, you need a car or a tour.
Taxi / rideshare
PriceDepends on distance (indicative, July 2026)
DurationVariable
Notes
There are taxis and some rideshare services in town and nearby areas, but availability is limited and it's best not to rely on them for long distances between wineries.
🔄 updated monthlyOfficial / reference values · double-check when buying

How to get there

RouteAirlines / operatorsAvg. priceDuration
Perth → Margaret River by carYour own car or a rental (Forrest Hwy + Wilman Wadandi Hwy)Fuel; rental from A$50/day (indicative, July 2026)About 3 hours (270-280 km)
Perth (Elizabeth Quay Busport) → Margaret River by coachSouth West Coach Lines (via Busselton)From approx. A$35-45 (verified July 2026)4,5 to 5 hours
East Perth → Margaret River by coachTransWA (daily service)Approx. A$30-45 (verified July 2026)About 5 hours
Flight to Busselton-Margaret River (BQB)Regional airlines (depending on season)Varies by route and how far ahead you bookFlights from Melbourne and occasional others; then transfer by car
🔄 updated monthlyOfficial / reference values · double-check when buying

🏨 Where to stay

No exact prices: a scale from $ (budget) to $$$$$ (luxury), with 2-3 options per category.

Luxury and winery hotels
Price$$$$$
Recommended options
A$300-600+ per night; design lodges, boutique hotels beside vineyards and luxury villas across the region (verified July 2026)
Mid-range (hotels, motels and B&Bs)
Price$$$$$
Recommended options
A$150-280 per night; motels, cabins and bed & breakfasts in town and the surrounding area (verified July 2026)
Budget (hostels, cabins and camping)
Price$$$$$
Recommended options
A$30-120 per night; backpacker hostels, holiday parks and camping in town and along the coast (verified July 2026)

🍴 Where to eat

Restaurantes de bodega (fine dining)
Price$$$$$
Options / signature dish
A$90-160 per person; tasting menus at wineries such as Vasse Felix, Leeuwin Estate, Voyager and Cullen (verified July 2026)
Cocina regional y de mercado
Price$$$$$
Options / signature dish
A$30-60 per main course; restaurants serving local produce, seafood and modern cuisine in town (verified July 2026)
Cervecerías, cafés y comida casual
Price$$$$$
Options / signature dish
A$15-35 per dish; brewpubs, cafés, burger joints, pizza and the farmers' market (verified July 2026)

📖 History of Margaret River

Origins, formation and what the sources say.

Wadandi Boodja: the land of the saltwater people

Long before there were wineries, show caves or surfers, this strip of coast between the Indian and Southern Oceans already had owners and a name: it was, and still is, Wadandi Boodja, the country (boodja) of the Wadandi people. The Wadandi, whose name is usually translated as "saltwater people", are one of the groups of the great Noongar nation, which covers the whole south-west of Western Australia, from near Geraldton to beyond Esperance. The Noongar have lived in this region for tens of thousands of years. Archaeological estimates point to a continuous presence of at least 45,000 years, making theirs one of the oldest living cultures on the planet.

Traditional Wadandi life was organised around the six Noongar seasons (not four, as in the European calendar), each linked to particular foods, movements and ceremonies. Family groups moved semi-nomadically across specific stretches of country, from the coast to the forest, following each season's resources: fish, shellfish and seals from the sea; zamia, tubers, game and honey inland. Controlled burning of the bush, known as "fire-stick farming", was a key tool for renewing the land and making hunting easier. Over thousands of years it shaped the landscape that the Europeans took to be "untouched" when they arrived.

For the Wadandi, the coast was never just a resource. It was a web of spiritual meanings handed down from the Dreaming (the time of creation). Their stories explain where the rivers, capes and seasons came from, and they set out how people, animals and the land relate to one another. Wadandi descendants still keep that connection alive today and run guided tours of their country, where you learn to read the landscape (the plants, the tracks, the sea) through the eyes of a culture thousands of years old.

noongarculture.org.au · Margaret rivermargaretriver.com · Aboriginal cultureundalup.com

The sacred caves and the legend of Ngilgi

Beneath the Leeuwin-Naturaliste Ridge, which runs the full length of this coast, lies one of the richest limestone cave systems in Australia: hundreds of caves formed over millions of years, with stalactites, underground rivers and chambers that thousands of visitors now explore. For the Wadandi people, these caves were never a geological curiosity. They are deeply sacred places, and some traditions see them as the passage to the afterlife, the place the spirits of the dead pass through.

The most famous of them, Ngilgi Cave (near Yallingup), takes its name from a Dreaming legend. The story goes that an evil spirit called Wolgine was terrorising the people until the good spirit Ngilgi took him on in a fierce battle fought in and around the cave. Ngilgi won, drove Wolgine out and left the place under his protection. Stories like this show that, for the Wadandi, the landscape was never neutral: every formation had an explanation, a moral and a spiritual owner.

Archaeology has confirmed just how long people have been coming to these caves. In Mammoth Cave, further south, fossils of extinct megafauna (giant animals from the Pleistocene) were found alongside evidence of very ancient human activity. This has made the region a key site for understanding how the first Australians lived alongside those vanished animals. Visiting these caves today, with an audio guide and boardwalks, also means stepping into a place that was, and still is, sacred to First Nations people, so it's worth going through with respect.

noongarculture.org.au · South west boojarahen.wikipedia.org · Ngilgi Cavemargaretriver.com · Aboriginal culture

Colonisation: Augusta, the Bussells and the Molloys (1830)

European colonisation of the south-west came only a year after the Swan River Colony (Perth) was founded in 1829. In 1830 a group of settlers landed at the mouth of the Blackwood River and founded Augusta, at the southern tip of what is now the Margaret River region. Among them were two families who would shape the area's history: the Bussells and the Molloys. The Molloys were led by Captain John Molloy and his wife Georgiana Molloy, who is remembered as one of Western Australia's first botanists. She collected and catalogued the native flora of the south-west for English scientists.

Life in Augusta was extremely hard. The karri and jarrah forest was almost impenetrable, the soil was hard to work and the isolation was extreme. Many settlers ended up moving north to better land near Busselton (Vasse). Alfred Pickmore Bussell, who had arrived as a teenager in 1830, married Ellen Heppingstone, who was born in Augusta, in 1850. In 1857 the couple settled at Ellensbrook, beside a creek near the coast, to set up a dairy farm. Ellensbrook, now cared for by the National Trust, had been a Wadandi summer camp for generations, a detail that sums up the clash between two ways of living in the same country.

A few years later, around 1855-1865, the family built Wallcliffe House above the Margaret River near Prevelly. It was made from local stone and hand-sawn timber by a work crew that, according to tradition, included deserters from American whaling ships, an Aboriginal stockman and former convicts. These early cattle and dairy settlements formed the core of the permanent European presence in the region. But the relationship with the Wadandi, who had been pushed off their land and away from their food sources, was marked by conflict, disease and loss.

adb.anu.edu.au · Bussell alfred pickmore 3126ellensbrook.com.au · Bussell familyaussietowns.com.au · Margaret river wa

The Georgette rescue, timber and the birth of the town

One of the best-remembered moments in the region's colonial history came in December 1876, when the steamer Georgette was wrecked off this wild coast. In the middle of the storm and the heavy surf, Grace Bussell, a young woman from the family, and Sam Isaacs, an Aboriginal stockman who worked for the Bussells, rode their horses into the raging sea and rescued several survivors who would otherwise have drowned. Grace was awarded the Royal Humane Society medal and Isaacs received official recognition. The rescue became a legend, and today it gives its name to places such as Gracetown, a little to the north.

From the 1870s onwards, the region's economy turned more and more to timber. The huge karri and jarrah forests, prized hardwoods, drew sawmills and teams of timber cutters, and railway lines were laid to haul the logs to the ports. Logging was heavy and changed large areas of the landscape. For decades this timber boom, together with cattle farming, drove the local economy.

The town of Margaret River itself is fairly young. The first lots were surveyed in 1912 and the townsite was officially gazetted in 1913. It took its name from the Margaret River, which early European explorers had named decades before. For much of the 20th century, Margaret River was a quiet country town of cattle farmers, dairy farmers and timber workers, with no sign of the international reputation ahead of it. Its fame was still to be written, and it would come from a grape.

aussietowns.com.au · Margaret river wamrdhs.com.au · Shire historyen.wikipedia.org · Margaret River, Western Australia

The wine revolution (1960s and 1970s)

A scientific report changed Margaret River's future completely. In the mid-1960s, agronomist John Gladstones published studies comparing the climate of south-west Australia with the world's great wine regions, such as Bordeaux. He concluded that the Margaret River area had an ideal climate for growing top-quality grapes: dry summers, the moderating influence of two oceans and very few frosts. It was a revelation.

In 1967, doctor Tom Cullity planted the first commercial vines and founded Vasse Felix, the region's first winery. Other pioneers soon followed, many of them doctors and professionals from Perth with a passion for wine. The Cullens founded Cullen Wines, the Pannells created Moss Wood, and in 1973 the Horgan family established Leeuwin Estate, which became famous for its Art Series Chardonnay and its open-air concerts. Within a few years, a handful of experimental vineyards had grown into a booming industry.

What was remarkable was how quickly Margaret River won worldwide recognition. Its Bordeaux-style Cabernet Sauvignon and its Chardonnay began winning international awards and holding their own against the best in the world. Today the region produces only about 1% of Australia's wine but around 20% of the country's premium wine, and it is home to more than 200 wineries and cellar doors. Wine brought a whole gourmet tourism economy with it: winery restaurants, craft breweries, chocolate makers, cheesemakers, olive oils and distilleries.

en.wikipedia.org · Margaret River wine regionmargaretriver.com.aumrdhs.com.au · Shire history

Today: tourism, surf and the return of the Wadandi voice

Today Margaret River is one of the most well-rounded destinations in Western Australia. Over the decades, two other big draws joined its wine. The first is surf. The Main Break wave at Surfers Point is so powerful and consistent that for years it hosted a stop on the WSL world professional tour, which put the region on the international surfing map. The second is nature: the caves, the karri forests, the Cape to Cape Track linking the Cape Naturaliste and Cape Leeuwin lighthouses, and humpback and southern right whale watching between June and December.

That mix of wine, food, beaches, surf and nature has made the region a magnet for travellers from around the world and a classic getaway from Perth. The local economy, once built on timber and cattle, now relies largely on tourism and premium food and drink. There is also growing care for sustainability and for protecting the coast and forests that are the region's real wealth.

In recent decades, something essential has also been gaining strength: the return of the First Nations voice. Through groups such as Undalup and through cultural guides, Wadandi descendants run tours that teach visitors to read country (boodja), its seasons, its plants and its history. They are working to make sure the region's story starts not in 1830 but thousands of years earlier. The Shire of Augusta-Margaret River officially recognises the Wadandi as the traditional custodians of this land. More and more, getting to know Margaret River fully also means listening to that voice: the voice of the saltwater people who walked these beaches long before anyone else.

margaretriver.com.auundalup.comamrshire.wa.gov.au · Welcome to country

📚 Bibliography

  • Margaret River — Official tourism site for the region — https://www.margaretriver.com.au/
  • Wikipedia (EN) — «Margaret River, Western Australia» — https://en.wikipedia.org/wiki/Margaret_River,_Western_Australia
  • Wikipedia (EN) — «Margaret River wine region» — https://en.wikipedia.org/wiki/Margaret_River_wine_region
  • Kaartdijin Noongar — «Margaret River» — https://www.noongarculture.org.au/margaret-river/
  • Kaartdijin Noongar — «South West Boojarah Region» — https://www.noongarculture.org.au/south-west-boojarah/
  • Undalup Association — «Wadandi, Saltwater People» — https://www.undalup.com/
  • Australian Dictionary of Biography — «Alfred Pickmore Bussell» — https://adb.anu.edu.au/biography/bussell-alfred-pickmore-3126
  • National Trust WA — Ellensbrook, «Bussell Family» — https://ellensbrook.com.au/stories/bussell-family/
  • Aussie Towns — «Margaret River, WA» — https://www.aussietowns.com.au/town/margaret-river-wa
  • Margaret River & Districts Historical Society — «Shire History» — https://mrdhs.com.au/shire-history/
  • The Margaret River Region — «Aboriginal Culture / Wadandi Boodja» — https://www.margaretriver.com/things-to-do/aboriginal-culture/

❓ Frequently asked questions

How many days should you spend in Margaret River?+
With 2 days you can see the essentials (a couple of wineries, a cave, Cape Leeuwin lighthouse and a beach). Ideally, give it 3 to 4 days so you can add more cellar doors, breweries and chocolate, whale watching in season, sections of the Cape to Cape Track, Busselton and its jetty, and the karri forests. Many people do it as a 3-day getaway from Perth.
How do I get to Margaret River from Perth?+
Driving is the most practical option: it's about 3 hours (270-280 km) via the Forrest Highway and the new Wilman Wadandi Highway, which bypasses Bunbury traffic. There are also daily coaches with South West Coach Lines (from Elizabeth Quay Busport, via Busselton, from A$35-45) and TransWA. If you won't have a car in the region, it's worth adding guided tours, because local public transport is scarce.
When is the best time to visit Margaret River?+
It depends on what you're after. Summer (December-February) for beaches and surfing, but it's high season. Autumn (March-May) for the grape harvest and mild weather. Winter (June-August) for whales, caves and green forests. Spring (September-November) for wildflowers. For wine and good weather, March-May and September-November are ideal. Whales can be seen from June to December.
How much does wine tasting and visiting the caves cost?+
Tastings at wineries usually cost between A$5 and A$15 per person, and are often refunded if you buy a bottle. The caves cost around A$22-27 per adult (Mammoth, Lake, Jewel, Ngilgi), while Calgardup and Giants Cave are free. Cape Leeuwin lighthouse costs about A$22 for the tower tour, and seeing it from outside is free. A full-day guided wine tour costs A$120-190 per person (verified July 2026).
Can you visit Margaret River without a car?+
You can, but it's limiting: you can get there by coach, but once you arrive the wineries, caves and beaches are very spread out. The best approach is to stay in town and combine wine tours and guided cave tours, or do a full-day trip from Perth. For complete freedom, renting a car is ideal.
Is Margaret River only for wine lovers?+
Not at all. Although wine is what it's best known for, the region has world-class surf, beautiful beaches, limestone caves, karri forests, whale watching, breweries, chocolate, cheese and Wadandi Aboriginal culture tours. It works just as well for families, surfers, nature lovers and foodies who don't drink.

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